Many small business owners struggle with running their business while also finding the time and resources to market it. Holly Johnson, President of Imagica, joins us to share a simple tactic that is key to overcoming some of the most common business hurdles. Learn how you can stay focused and define the key ingredient to your success in the short and long term. Holly has 30+ years’ experience in PR and marketing in the travel, tourism, hospitality, special events, health care, real estate, and retail industries.